Build access and calendar density
Once the right investors have been identified, help the founder create enough high-quality investor conversations.
Strong fundraising materials and clear introduction messages should be ready before asking connectors for help.
Access works when the founder’s materials are strong enough for a connector to forward and for an investor to accept the meeting.
- Why This Matters
- How Metal Supports This
- Expected Outcome
Access is not only a network problem
After identifying the right investors, founders need enough relevant investor calls to build momentum. The method may change based on the fundraising stage, but strong round materials matter at every stage because they improve conversion throughout the fundraising process.
When the pitch deck, company positioning, and introduction message stand out, connectors are more willing to forward the opportunity and investors are more willing to accept the first call.
Founders often assume they lack access when the actual problem is that their materials are not yet compelling enough to share.
Choose the Right Access Strategy
The reseller should adapt the access strategy to the founder’s fundraising stage.
Pre-Seed
Start with applications
Apply broadly to accelerators and pre-seed funds that accept direct submissions. Warm introductions can help, but they are not always required.
Seed
Prioritize founder introductions
Look for founders who previously raised from the target investor and can provide a credible introduction.
Series A and Beyond
Work through trusted networks
Use founder, operator, and industry relationships to reach investors through relevant mutual connections.